Articles published on February, 2010

1. Local School Children Invited to Become Published Authors

   Published on Wednesday, February 24th, 2010

   Local primary and intermediate school students are being offered the chance to have their very own story idea developed into a real book.

    (more…)

   Posted in Barfoot & Thompson, Media Releases

2. Has our media diet become unhealthy or are we being fed what we are asking for?

   Published on Tuesday, February 23rd, 2010
   Is there a disturbing trend towards tabloid style news items taking precedence over the real news?  Just a few weeks ago the possibility that Brad Pitt and Angelina Jolie had broken up was in our six pm news bulletins.  Don’t get me wrong I have been known to read the odd gossip magazine but a [...]

   Posted in From Our Blogs

3. Barfoot & Thompson Helps Auckland Shine at Lantern Festival

   Published on Wednesday, February 17th, 2010

   Barfoot & Thompson will join thousands of Aucklanders to celebrate the city’s cultural diversity at the upcoming Auckland Lantern Festival, Friday 26 to Sunday 28 February.

    (more…)

   Posted in Barfoot & Thompson, Media Releases

4. Plenty for the Commerce Commission in the holiday homes market

   Published on Tuesday, February 16th, 2010
   Last week the Commerce Commission issued a “warning” to the bookshop chain, Borders, over a misleading voucher scheme which the retailer promoted before Christmas. This promotion offered $20 in vouchers for every $75 spent at Borders until Christmas.  In the small print, however, it was specified that the customer could redeem one $10 voucher in January [...]

   Posted in From Our Blogs

5. Government showing deft communication touch

   Published on Friday, February 12th, 2010
   The Government’s handling of the tax changes to be announced in the May budget show a masterly understanding of managing long term communications. Delegate the task of putting forward ideas to a third party (a commission) and then immediately reject the most controversial (phew, it’s not going to be as bad as it could be!); talk [...]

   Posted in From Our Blogs